Today is the day. The day I launch the project that I’ve been working on for months.

I love to write. I love blogging and blog strategy. I write a blog, read blogs, listen to podcasts about blogging, and read every article about blogging that I can get my hands on. Seriously, if you wrote a post about blogging, I’ve read it.

This isn’t surprising, considering my background in communication and public relations. I don’t mention that much because what I do now (working at a children’s hospital) is so different from where my education and career began. Blogging is one facet of media that always fascinated me and has proved to be an incredible outlet for my creative energies.

I’ve learned a lot. I’ve shared some of that here. Every blog post I’ve ever written about blogging, well those are the posts I’ve had the most fun writing. But each time I clicked publish, I worried that I was annoying my non-blogger readers.

I also struggled as a writer here in this space. Sometimes having a personal blog makes me feel wildly narcissistic. I love to write. I wanted to write about something besides me and my life.

So I brainstormed. What do I know a lot about? Where is my passion?

Blogging. Sharing. Creating.

I started writing posts, initially experimenting to see if I could actually continue to come up with content. I figured that if I wrote 10 posts and ran out of ideas, well, that would be the end of it. I could always post them here (on East &) and no one would know that I had originally intended for the post to be for another space.

But a funny thing happened. I didn’t run out of ideas. And I still haven’t.

So I’m putting what I know all in one place. I’m not an expert. I don’t know everything. I’m just a girl who loves learning and loves blogging. I want to share what I’ve learned so we can all be the best bloggers we can be.

My main goal is to write the posts about blogging that I would want to read. 

So here it is.

Meet Blog Brighter.

Blog Brighter is its own space, entirely separate from this one. New posts will be added every Monday and Wednesday.

To make sure you never miss a post:

Blog Brighter

Follow Blog Brighter on Pinterest to find the entire account dedicated to blogging tips, SEO, social media, income reports, and making money.

Visit Blog Brighter’s profile on Pinterest.

You can also follow along via the Blog Brighter Twitter or Facebook page.

For more information about what to expect from Blog Brighter, visit the About page or JUMP RIGHT IN!

I can’t wait to hear what you think of my new space.

And if you’re concerned about the future of East &, don’t be. I still love this space and the community we’ve created here so you’ll be seeing me here just as often. Plus, we all know I’m turning this thing into a Mommy blog in about 5 years. So when it happens, don’t say I didn’t warn you.

  • Liza

    Congrats! I’m not a blogger, but I always like to read these types of posts- it’s fun to see what’s going on “behind the scenes” of a blog, and how much work goes into it.

    • Interesting! I would never think that non-bloggers would like these kinds of posts but I totally get that. There will be some posts about social media and things that would be interesting to non-bloggers as well. Thanks for your support!

  • SO EXCITING! I can’t wait to read more and see where this takes you! Congrats on the new project! 🙂

    • THANK YOU! Your support means the world to me.

  • JC

    I’ve often thought of starting a spin off blog, but after 10 posts I usually loose steam. That whole having a big kid job takes up too much time for me right now. I’m excited to check out this little project of yours!

    • It definitely has been time consuming, especially as I wanted to launch with at least 15 posts so I’ve been working hard on writing content like crazy. I just keep a notebook with me at all times at work and when I get an idea, I write it down right away.

  • Congratulations on your new site Nadine! I love to read about blogs too, but find a lot of blogging-blogs too marketing-y/career-focussed. I hope you bring your fun way of writing to your new site 🙂

    • I hope I do too. I found that while I enjoy strategy and the occasional tutorial, I don’t want to read hard-core tutorials and I like content about marketing and blogging to be a little more light-hearted and personal. I hope I’m doing that with Blog Brighter.

  • YAYYY! Dude, I’m really excited for you. And you are more than welcome to use PHLBloggers are your guinea pigs for new content creation. (How generous is that of me to offer? That is completely tongue-in-cheek if you didn’t figure that out yet, sorry.) Seriously though, so excited for you and to follow along in your new space. See you tonight? xo

  • THIS IS SO EXCITING! I’ve opened like every single link that you’ve posted and am about to go check out your new space. 🙂 Yay! Good luck!

    • Thank you so much, Chloe! I really appreciate the support.

  • This couldn’t come at a better time for me! I don’t mean to sound selfish or anything, but I just decided to start throwing random thoughts into a blog, maybe this will help me get them all organized and looking blogger professional! Thanks for helping out the little guy ;o)

    • No problem! I truly hope that you find it helpful and if you ever have any questions, just shoot me an email. As teachers always told us, there is no such thing as a stupid question and any questions you have could inspire great content to help others also. Thank you!

  • Yuss! Love this! Your blogging posts, SEO, Where to find free pictures, etc are all ones that I’ve pinned and check back at time and time again. Congrats girl, so excited to follow along!

    Chelsea | East Willow Grove

    • Thank you so much for your continued support. It means the world to me and I hope to continue to create content that other bloggers find helpful 🙂

  • Woo! Can’t wait to read more!

  • That’s so exciting!!!!! I just subscribed on Bloglovin. You’ve always given the best advice about blogging so I’m can’t wait to read your new blog. YAY!

    • You’re the best. Thank you so much for your support. I feel like I finally ripped off the band-aid today and I’m so grateful for all of the support and positivity.

  • What a neat idea! It looks great!

  • Anna

    It looks amazing! Now following on Bloglovin’ and going to have a good old read of all your awesome posts on there 🙂 x

  • It looks awesome. I already followed it on social media! So excited for this. It truly looks great- I can tell you put a lot of effort into it! Congrats! I’m super impressed!!

  • so exciting! Heading over there now to take a look but congratulations. Life is all about realising dreams.

  • So excited for you! Totally not what I was thinking. I’m a new blogger so this will be a great resource for me.

  • Super cool, Nadine! I always love your blog tips and I’m excited to follow along with Blog Brighter and continue to learn from you!! 🙂

  • Congrats! So exciting! I love to read these kinds of posts, so I’m excited to follow along on your new site!

  • This makes me so happy! I have your ‘blogging resources page’ bookmarked on my computer. Congrats on this adventure! 🙂

  • It’s like you knew what I needed before I needed it. THIS IS AWESOME! I love getting any and every tip I can for my blog, and trust me it needs some TLC. 🙂

    Congrats lady!

  • Congratulations on the new site launch! Already finding in very helpful!

  • Love it! Thanks for sharing. I’m excited to follow along, and hopefully learn a thing or two (or ten) while I’m at it. Great work! 🙂

  • This is so awesome Nadine, congratulations!!

  • Yay! So excited for this new outlet! Get it girl (:

  • yay this is SO exciting!!!! congratulations on taking an idea and making it come to life! that’s really excellent and can’t wait to learn more from you!

  • Moe

    Congrats! I get excited whenever I come across a blog post that talks about blogging and improving blogs in general. I am not sure if you’ve done this before, but maybe for a post you can round up your top favorite podcasts about blogging? I was just recently introduced into the world of podcast and I didn’t know there were some out there dedicated to just blogging!

    • Moe, we’re on the same wavelength. That post is already scheduled to post on Blog Brighter tomorrow. I’ll be sharing 9 awesome podcasts for bloggers 🙂

  • Love it! I’ll be following.

  • So excited for you and this new endeavor! I will definitely be visiting the site regularly and learning new blogging skills!

  • Oh how exciting I am going over to check out Blog Brighter

  • Holy wow that website design is beautiful! I had already bookmarked/pinning a few of your “blogs about blogging” posts because they were so useful, so I can’t wait to see what comes from this new endeavor!

  • Yay! So excited for you and your new venture. I am already following it on all portals so I’m excited to dive in and read up on what you have already posted.

  • Ahhhh! This is so perfect! And perfect for you – I always enjoy reading your posts about blogging, and find you so full of knowledge and tips! Totally support you in this – off to explore Blog Brighter!

  • So exciting!!! I am signing up to follow right now and I can’t wait to read more! Yay!!!

  • I think this is a great idea!!! I love your posts about blogging and your original pinterest blogging board has helped me so many times. Congrats!!! Can’t wait to see how much this can help my little blog 🙂

  • Pingback: Blogger Love()

  • Abby

    So you’re the creator behind Blog Brighter!! yay. I saw Blog Brighter on Pinterest and was super impressed. Now I know the founder!

  • This is phenomenal, an absolutely brilliant idea! Well done!

  • THIS IS AMAZING!!! And so exactly the resource I was looking for right now. Seriously, I LOVE when stuff like this lines up in my life. So pumped to follow your new journey and gain so much from it 🙂 Congrats girl, this is awesome.

  • Amy

    This is so great! There isn’t a resource out there like this really, other than pinterest but you really have to filter everything on there to get to the good stuff. I keep[ checking back to see what is new! Thanks for this 🙂

  • Amy Lanham

    Loving all the information you have! Stumbled upon your blog today and love the bloglovin’ and all of the content that you share! I will definitely be following you!

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